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You’ve already taken an incredible step to building your online brand. But, if you’re launching, or rebranding and don’t have all your assets ready just yet, this could jeopardize the effectiveness of your website. 

 

When designing a website, having consistent branding is absolutely critical

 

 

Consistency is key.

Constructing an identity, no matter what it is, is much easier when you have a set of guidelines to help you maintain a coherent image.

Strong and consistent branding helps clarify what your business stands for, allowing your business to communicate your purpose, your personality, and your promises to your ideal client.